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Foil Stamping vs. Printing: What’s the Difference?

Hello, there. My name is Amanda, I have worked at Studio Style for almost a year now. I’ve learned a lot since I have joined the Studio Style fam. One thing I have learned is not everyone knows about all our awesome personalization methods. From elegant foil stamped personalization to full-color digital printing, there is a wealth of creative options. I would love to share some knowledge from an official “insider.”


We’re party people here at Studio Style, in the most professional and chic way we can be. We love nothing more than some flashy branded party swag. And personalized photo folders and frames are a great way to remind party guests of the great time they had at your event.

We use a couple methods to help promote brands and adorn our products like foil stamping and high-quality digital printing. Some branding is best suited for one method over the other.

What is Foil Stamping?

Metal foil stamping plate with the imprint reversed
Metal plate for foil stamping
Rolls of metallic gold foil
Rolls of metallic foil
The convention imprint is on a black portrait folder in metallic gold foil
Plate + Foil + Heat + Pressure = Foil Stamping

If you like bling, foil stamping is for you. The first step in the process is converting a digital file of art to a physical die. A foil-stamping die is a metal plate that is etched or engraved into. The metal plate gets placed into a machine that uses heat and pressure to affix the foil to the paper surface of our products.

Since the process can cause some indentation, a heavier paper is ideal. Textured paper such as our linen stock is best for foil stamping (digital printing cannot be done on this paper). 

Textured white portrait folder with metallic gold foil wedding imprint on the front cover.

These products are perfect for foil stamping:

The look of a foil stamped logo gives a polished and classic look. Due to the method of application not all artwork transfers well. Artwork for foil-stamping should not contain fine lines, drop shadows, or textures and if they do, full-color printing is the better option. To achieve the best foil imprint outcome the digital artwork should start out as a black and white image. We cover all this and more in a separate post

If you don’t have a logo, you can even foil stamp simple text in various font styles. With several metallic and pigmented foil options to choose from, foil stamping can really make a statement. If your logo or event branding already pops or is super detailed or textured you will want to utilize one of our digitally printed products.

What is Digital Printing?

With full-color personalization options, digital printing is an ideal method to personalize your photo folders and frames.

Digital printing starts with a digital file that is rendered by a computer and sent to a printer. The digital printer then uses different kinds of ink or toner to place the image on the paper substrate. Digital printers are even capable of printing on fabric and vinyl surfaces. 

If a logo event branding is full color, has a color gradient, or a lot of fine details, printing is the better—and sometimes only—option. Digital printing utilizes CMYK colors which stand for Cyan, Magenta, Yellow and Key, which is black. Different percentages of each of these four colors combined creates different hues of printable pigment.

The great part about digital printing on our photo folders and frames is you are able to fully customize them with your colorful logo or event branding. 

Black and blue custom printed photo folder for a branded event giveaway.

The following products are perfect for digital printing:

Our digitally printed folders and frames are perfect for those who have artistic talent and are knowledgeable in Adobe Photoshop or Illustrator. We offer templates for our custom folders and frames in PDF form so you can design your own.

We also have 100+ stock designs in various themes that you can customize. Even if you’re not an artistic person, give us your ideas and we can create a folder or frame for you.

If you have any questions, please reach out to our team at (800) 346-3063 or send us an email. We’re always happy to help!

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