Skip to content

Category: Ideas For Your Business

Event Planning: 10 Reasons to Have a Photo Booth

Having a photo booth set up at your venue brings a fun, interactive experience to events and celebrations of all shapes and sizes. From weddings, birthday parties, bar mitzvahs and fundraisers to corporate events, trade shows, festivals and conventions, the modern photo booth entertains guests, captures memories, and provides marketing and branding engagement opportunities for businesses.

At the 2016 WPPI Expo in Las Vegas, Studio Style had a chance to meet up with Ted Llamas, owner of Emoji Photo Box — the Premier Photo Booth Rental Company serving Las Vegas and Southern California.  Ted shared his insights into the events industry, what it’s like to be a photo booth owner, and why photo booths are an essential part of every successful event. “I can’t imagine a big event without a photo booth.  There is so much value to having one,” says Ted.

Top 10 Reasons to Have a Photo Booth at Your Event:

Entertainment value: The novelty of a photo booth is something guests won’t soon forget, and their reactions will prove it. Ted loves hearing his customers remark, “You guys are awesome!” and “Your photo booth is so much fun!”  But what really puts a smile on his face was when a party-goer says, “Man, thank God you were here.  You really made the party!”

Break the Ice: A photo booth gives guests a chance to let loose, have a ton of fun and be themselves.  It’s a great icebreaker activity for guests who may not know one another, and it allows for easy mingling and networking at business events.

Instant Party Favors: Everyone gets to take home at least one (in most cases, many) personalized party favors. If you’re on a budget, skip traditional party favors and let the photos serve as a keepsake. Plus, Studio Style can create custom photo folders to protect your printed event pictures! Send guests home with an elegant photo souvenir that matches your event’s theme.  No need to wait for the photographer to edit the images from the event! With on-site printing, your guests can have hard copies for themselves within seconds.

Emoji Photo BoxFun for All Ages – Young or old, anyone can enjoy a photo booth. The fun themed events are always the birthday parties, according to Ted. “We’ve had a lot of great themes, but one that stands out was a little girl’s 3rd birthday party with The Very Hungry Caterpillar themeWe were able to make the ‘standby’ screen look just like the book, include the hungry caterpillar in the layout and have some props to go along with the theme.  The little girl’s face was priceless –  and to hear her saying, “cat-piller” every time a photo printed out, was just precious.


Raise Awareness: One of the most memorable events Ted has serviced was A Walk for Baby Lukey.  The event was a 5K walk/run to raise awareness for Dandy Walker Syndrome.  “A good friend of my cousin lost their infant son, Lucas to DWS. Although the loss of their child was devastating, they planned a wonderful memorial event for their son to raise awareness. The photo booth was placed near the finish line and everyone stopped by to take their silly pictures.  It was a nice touch that played well with their theme of having fun and keeping it light hearted.”

Quick Prints for Everyone– “I think printing on-site is the standard and has always been.  That is the staple of the photo booth,” says Ted. “People who know what a photo booth is will expect a printout, and those who aren’t familiar are blown away when they get a print in 10-12 seconds!” You don’t have to wait for a professional photographer to touch up and edit the images before sharing them with guests. Guests can grab them and go, and you’ll often be able to access your images online as well.

“I’m a big advocate for reprints for when a group of 4 or more enter the booth.  I reprint enough copies for that group, which keeps everyone happy. I have been to a couple of weddings where I’ve taken a big group shot with family members I rarely ever see, and the photo booth operator only allowed two strips for our group of 8.  As a photo booth owner, I was sad to see this happen.”

emoji photo box instagram printOnline + Social Media Sharing – This area has grown over the last few years and it’s only going to get better.  The software available today allows photo booth goers to upload their pictures to Facebook or email themselves right on the booth’s touchscreen, or on a separate iPad kiosk.

There are even a couple of software companies that have designed a way to create a whole subcategory of photo booths, with a “Hashtag Printer Station.”  This is a separate unit comprised of a tablet, software and a printer enclosed in a nice looking box. It allows attendees to print out their own pictures from the event that they’ve already uploaded on Instagram using the specific hashtag of the host (bride/groom, company, etc) wants them to use.  Now the print isn’t your normal 4×6 photo you pick up at Walgreens.  This is a 4×6 (vertical) that looks exactly like your Instagram page, with your name, date, and even has the comments you made.  You can customize this by adding the (bride/groom info/ company info, etc) and your own information like a web address.

Customization: From themed backdrops and green screens to custom props and background templates, there are lots of ways to customize a photo booth experience for any type of event.  “For the event planners looking for a photo booth, all photo booths are not created equal.  Cheaper isn’t always better.  Do some research to find a company that can fulfill your needs.  There are a lot of great photo booth rental companies out there, Emoji Photo Box is just one of them,” says Ted.

Survey Your Guests: Most photo booth software can be customized to include a quick pop-up survey for attendees to complete before their session can start. The questionnaire can ask the guests whatever the host or business wants to know, and shows up right on the photo booth screen. It’s a great way to capture leads or gather important business data from current and potential customers.

Increase Brand EngagementPhoto booths work well for business events when a company or organization is trying to grow their social media presence.  Host an event and encourage everyone to take pictures and upload them to Facebook, Twitter, or Instagram using a specific hashtag.  When consumers have fun and get engaged with a brand’s photo booth, they also leave with a cool souvenir that has the company’s brand all over it. For businesses, it’s a no-brainer to have a photo booth.  Not only does it get your guests, employees, and customers to interact during the event, but it also builds your brand exponentially.  Ask your guests to tag themselves in the photos on your company Facebook page, or even hashtag your company’s brand and event info on Instagram!

More about Ted and Emoji Photo Box:

How did you get started in the photo booth industry?  What do you love most about it?

I always knew I wanted to own my own business, but never really pinned down what I wanted to do.  One day I was at a CVS waiting for my infant son’s medication and was flipping through a small business magazine.  It was there that I found an ad for owning a photo booth.

After doing this for 4 years, I still love how the photo booth adds life to the party!  Seeing people rush to the photo booth, seeing all kinds of funny faces and introducing the photo booth to those who have never experienced it — (there are always some first timers at every event)– makes me smile.

Tell us about Emoji Photo Box – what sets you apart from other photo booth rentals? 

At Emoji Photo Box, we work as a team to cover all of the business aspects that come with owning a photo booth.  Many companies lack in one area or another.  I truly believe we that we prosper in customer service, communication, social media and staying up to date on new technologies.

Any sage advice for prospective photo booth owners to grow and market their business?

Social media is a must, but high tech doesn’t beat high touch.  Get your booth (and your personality) out there.  Do a free event.  All events you service with your booth can create an opportunity to get you booked on another paid event.

Anything else you’d like to say about photo booths and their impact on the events industry?

Photo booths aren’t going anywhere.  They are just as much a business branding tool as they are a form of entertainment for your guests.

There are a whole lot of photo booth owners out there and that number keeps growing.  I believe this is one of the best small businesses one could own.  I believe it so much, that I sell photo booths to people who are just getting started, or to photo booth owners looking for another booth to add to their fleet.

Even with the growing number of photo booth owners, I still believe that there are enough events for everyone.

We hope these tips help you plan your next event! Have another reason photo booths create fun at any event? Leave us a comment below!  If you need photo booth folders to hold your event photography, we’d love to create them!  Browse our custom photo folders online or give the Studio Style team a call at 1-800-346-3063. Photo Booth for Events

1 Comment

How To Have A Successful Easter Bunny Event

Ideas and tips for your Easter Bunny Event from Studio Style

Thinking of having a picture with the Easter Bunny Event this year? Seasonal events are a great way to connect with the community and bring people into your business, raise awareness for a cause and create goodwill in the community. However, a great event comes from great planning. This article will help you plan and organize a successful event this Easter season.

The BunnyEaster Bunny Costume

This is a given! Make sure that the Easter Bunny can attend your event and pose for pictures with the kids. The Easter Bunny is very busy this time of year, so make sure to plan ahead! Many entertainment companies (think clown & magician businesses) have a bunny that can pose for pictures, walk around and work the crowd, pass out candy, entertain or even perform magic and other tricks. Don’t forget you could always buy or rent a bunny costume.

If the “real” bunny is unavailable, and a costume is out of your budget, try a jumbo inflatable bunny or giant plush rabbit. Cardboard cutouts can also work!

Easter BrunchThe Venue

Most malls host their own annual Easter Bunny events, but there are a lot of other great places to have an event. Have the Easter bunny visit your store, anywhere from small boutiques to large grocery store chains. How about a breakfast (or brunch) with the Easter Bunny at a restaurant or country club? A spring festival, parade or egg hunt? How about inviting the Easter Bunny to a local 5k race or other sporting event?  Try hosting a “Take your pet’s photo with the Easter Bunny” event at a pet store, animal shelter, grooming salon or dog rescue. Children’s hospitals are a great place to have the Easter Bunny stop in for photos and a visit. The zoo is also a great location and your guests will spend the whole day there. Your local Park District or Chamber of Commerce almost always have events planned around the Easter holiday. We’ve even seen Easter events on trains and cruise ships!

There are a lot of opportunities for Easter picture events that go beyond the mall.

The Right Props

The most basic prop you’ll need is a sturdy place for the Easter Bunny and visitors to sit. Wicker chairs or benches are the most popular type of seating for Easter Bunny photos. White is a classic choice, but natural wood or black are more modern choices that are becoming popular.

For an indoor event (such as a mall or restaurant) a backdrop is needed to block out any distractions like store fronts or people walking by.

Outdoor events (like a community event at the park) do not need artificial backdrops. Use the outdoors to your advantage and pick a photo location that has trees, shrubs or flowers in the background. In an urban area (or an area that does not have a lot of greenery this time of year) try setting the scene against the brick wall of a building or other element that will make an interesting background.

Easter Backdrop
Photo Credit: Vanessa Brown Photography
Backdrop created by OneStopBackdrop on Etsy

While a chair and background are the two primary elements of an Easter photo shoot, there are lots of other props you can use. Try one or several of the following:

  • Oversized Easter Basket Filled With Eggs
  • Gazebo or Garden Arch (you can find them at a local wedding rental company)
  • Artificial or Real Floral Garland
  • Easter Banners or Flags
  • Inflatable Easter Eggs or Carrots
  • Potted Tulips, Daffodils or Other Spring Bulbs
  • Forsythia or Pussywillow Branches
  • Chalkboard With The Words “Happy Easter!” or “Easter Greetings!”
  • White Picket Fence


Make a trip to your local craft and party stores and see what is available. Check out for creative handmade props like this white fence backdrop. Look to nature and visit a local garden center or florist, or even your own backyard for branches and flowers to use at your event. Party rental supply companies and even the home improvement store have options for larger props, tables, and seating. With a little creativity you can even make your own unique spring and Easter themed accessories.

The Photographer

Book a photographer in advance to ensure that you’ll have someone taking pictures on the day of your event. Take in consideration the photographer’s background. A photographer that specializes in event photography or kids and families is going to be more qualified than someone who shoots wildlife photography.

Easter CardsThe Giveaways

Give your guests something to remember their visit by. The most obvious giveaway would be a photo. Due to the nature of these events, the ability to print photos on site is necessary. If you do not have access to a on site printer, then using an instant camera is an old fashioned alternative that is still used quite often. Your budget and equipment will dictate this decision.

You’ll want to have a cheap paper picture frame to transport the photo home in. An Easter photo folder or cardboard photo frame will protect the photo from becoming bent or damaged.

Most paper frames can be custom printed with your logo, event name or other information specifically for you. This turns a simple photo souvenir frame into a promotional marketing piece! It’s a great way to have people remember your company or event.

Sometimes the event photographer will supply the frames at an additional cost. Other times the event coordinator or staff will order them. Communicate and see who will be ordering the photo holders and make sure you’ll have enough for your event, in the correct size you’ll need. Easter picture holders are most commonly available for Polaroid and 4″ x 6″ pictures, but custom ones can be made for other sizes.

free easter treat bag toppersSome other great souvenir ideas would be coloring pages with crayons, fuzzy bunny ears, candy, snacks or stickers. Including a coupon for your business, or a related business, is a great incentive for repeat business. If you’re handing out treat bags, you can use our Free Printable Easter Treat Bag Toppers!


The Promotion

Advertise! Make sure the public knows about your event. Flyers, blog posts, Facebook updates & Twitter are all great ways to get your message out about your event.

Try tying a promotion in with your event. If you are a restaurant, offer a special dining offer (like a unique Easter theme menu). If you are a store, offer a discount (try 20%) for that day only. Adding an extra incentive will get more people in your door and excited about the event. Take a look at these real-time Easter Bunny Event examples from Twitter:

Another option would be to donate all, or a portion of the proceeds from your event to a charity. Give people a REASON to participate in your event that they will feel good about. This also provides an option for cross-promotion with the charity, which can boost your event exposure and your audience, as well as opening other advertising channels and media coverage.

With the right planning, a Visit with the Easter Bunny event can become a fun yearly tradition that will build awareness, bring profit and be a positive spring activity for your community.

Leave a Comment

10 New Year’s Resolutions for Photographers

As 2016 approaches, you may find yourself contemplating the past year, reflecting on your accomplishments as a photographer, and thinking ahead to how you can boost your photography business in the New Year. is here to offer up a few New Year’s resolutions for Photographers. Make 2016 the year you set goals to improve your photography, and distinguish yourself amongst your competition!

1. Define Your Strengths and Weaknesses. Take a step back and think about the past year. Where did you excel with your photography? Where did you feel you could have done better? Now make a written list of 5 strengths, and 5 weaknesses. Are you great at delivering beautiful photos to clients in a timely fashion, but not so great at pulling in consistent gigs? Maybe you’ve got a knack for marketing yourself, but are struggling with your digital file organization. Writing out a list of a few things you excel at and a few things you could improve upon will help you plan your 2016 goals.

2. Networking. Always think about where you can make connections! Do you volunteer for a local nonprofit? Let them know you are a photographer, offer to lend your skills to better the organization, and hand out business cards to other volunteers. Let them know what services you offer in a causal way. Many people prefer to hire someone they know for an engagement or family photo shoot. Ask other photographers you know for advice. Find local photography and freelance groups on social media to engage with. Offer your own advice, ask for feedback, or set up an online or in person critique among photography friends.

3. Show Your Photography Locally. Many schools and communities host local art fairs and shows throughout the year to showcase local artists. Consider renting a booth or some gallery space to display or even sell some of your work to the public. This will allow you to make more connections, and practice your pitch.

4. Attend a Photography Trade Show or Expo. Try to make it out to at least one convention or trade show in 2016. It’s beneficial to see what is hot in the industry, observe new gadgets and trends, and get new ideas for ways to market yourself and your work. Don’t be afraid to branch out and try something new, and get ideas from what other successful photographers are doing. Most expos have a handful of workshops and well know speakers in attendance, so there is always something to learn.

Top 2016 Photography Expos:

5. Branding Refresh – Have you developed a cohesive brand and marketing strategy for your photography? How does your logo reflect your style and image? What about a tagline? Can you put your brand essence into words – in two sentences or less? Once you have it written out, make sure you practice your elevator pitch. How would you market yourself to an audience of potential clients? What does your photography do? What feelings and emotions does it invoke? What elements do you focus on in the moments that you capture with your photography? Find more helpful photography branding tips here.

6. Update Your Website. If your photography website is outdated, or if you don’t have one yet, you’re missing out on a lot of potential business. A quality, professional looking portfolio website is a must have for any serious photographer in the market today. The web is the best place to showcase your talents, and get found by new customers. Use your website to highlight your work, and to tie in your branding elements that we mentioned above. Use your website to collect leads for customers, and to host a preview of your clients’ photos. Whether you’re a wedding photographer, portrait photographer, sports, nature, fine art, or abstract photographer, a clean, well optimized website will make all the difference in your business.

7. Take Charge of Your Social Media Presence. Tumblr, Instagram, Facebook, and Flickr are the top social media outlets for photographers to engage with their fans and get their work seen. Another great platform for photographers is, which allows photographers to “showcase their work, license amazing photos, and stay inspired.” These platforms are highly visual and allow for great content sharing. Don’t forget about Twitter and Pinterest, they are also great platforms to share your photography and get others to share it too. Make use of relevant hashtags on your posts to help users find your work, and use these platforms to connect with other like-minded photo professionals.

8. Brush up Your Editing Skills. You want to put your best photos out into the world, right? Even if you’ve mastered the craft of composing the best shots, you’ll have some that just won’t make the cut. You’ve got to narrow down the top photographs that showcase your talent for you clients and your portfolio. After the shoot, do an initial quick edit and sweep to determine which photos to put the final touches on. Then, take some time away from the photos and revisit them a day or two later for a fresh viewpoint. This will allow your brain to refresh and hone in on the details you may have missed the first time.

9. Plan a Passion Project. While getting booked for more paid shoots is great, it’s also important to keep your passion for the craft of photography alive. Plan a project for you—not for money. Is there a story you’ve been dying to tell with your photos? Maybe you usually do portrait photography, but have had an itch to start a nature photography blog for fun. Think about what first got you interested in photography, and why you chose to make it your profession, and make 2016 the year you revive your passion with a photo project that fulfills your creative aspiration.

10. Organize Your files + Backup Your Photos! This might not be the most fun photography resolution, but it is an important one that will make your new year feel less hectic, and more organized. Set a consistent file naming method that includes the date and name of the client or project, and keep photos organized in separate folders by month and by year. Most file import programs allow for bulk file renaming, so you don’t have to waste time doing this manually. Invest in a high quality external hard drive for backups and keeping archived photos to free up space on your main device. Be sure to do backups on a regular basis so your hard work is not lost. These storage drives have come down drastically in price, so it may be worthwhile to invest in a couple for multiple copies of your images.

Best wishes for you and your photography in 2016! Studio Style looks forward to helping you present your photographs with our full line of personalized photo folders, photo cards, photo framesphoto gifts, and party supplies in the New Year.

Like us on FacebookStudio Style Facebook for more great photography tips all year long!

Leave a Comment

Personalized Event Folders – Print Your Own Custom Labels

In a rush? No time for custom imprinting? Print your own labels for instant folder personalization.

Personalized with Labels

While our professional foil imprinting services are by far the best complement to our folders, we understand that sometimes you need folders in a hurry. When customers come to us with a rush project, and foil imprinting is no longer an option, we suggest ordering our blank portrait folders, and print your own custom labels to add!

Although we do not sell self-adhesive labels, they can be purchased at any store that sells office supplies. Print your logo, artwork, or event name onto the labels according to package instructions, then just peel and stick your custom labels to our portrait folders.

Custom labels work with most of our folders, including our portrait folders and economy photo folders. See all photo folders here.

Printing your own custom labels is certainly no substitute for foil hot-stamped imprinting, but rather an alternative solution that many customers find useful when faced with a tight event deadline. We strongly suggest planning for your party or event in advance to take advantage of our professional in-house foil imprinting. To be safe, please allow us 7-10 business days to produce your order, and remember to factor in shipping time in addition to that.

Leave a Comment

Spin Art Card Frames: Kids Art Party

Spin Art Card Frames
Easel-back cardstock paper frames, like the ones shown above, are perfect for holding and displaying 5″ x 7″ spin art card inserts.

Looking for a fun activity and party favor rolled into one for your next kids art party? Have the kids make their own spin art! Frame the masterpieces with 5×7 photo frames from Studio Style, allow to dry, and send kids home with a fun and funky craft they’ll love to show off.

Spin art is a popular activity at carnivals, birthday parties, school fun fairs, summer camp, festivals, and events. Also called twirl art, spin art machines can be rented at carnival and party rental supply companies.

How it works: Paint (and sometimes glitter) is squeezed or dripped onto a paper card that is attached to a spinning platform creating an abstract piece of art. For decades, spin art has been a carnival staple because it is a fun and interactive arts and crafts activity that results in an instant novelty souvenir that can be taken home. It is also a proven money maker at fundraising events.

Most spin art cards measure 5″ x 7″, which fit nicely into one of our 5″ x 7″ cardboard or paper photo frames. Our art card holders and frames can also be personalized with your event name or logo!

Leave a Comment

Cardboard Photo Frames For VBS

Mailable vacation bible school follow-up photo frames are a valuable outreach tool.

Looking for an idea to connect with families after vacation bible school (VBS) ends? Paper and cardboard photo frames are a fun and effective outreach tool. Take individual photos of the kids participating in crafts and activities, or take a group shot of the entire class. After VBS or church camp ends, mail each child a souvenir photo frame with their picture inside!

VBS FollowUp Photo Frame
Send us your art, and we’ll print custom photo frames for any VBS theme! Add your church’s name, a thank you message or anything you’d like!

Photo frame mailers can be foil imprinted (hot stamped) or printed with your church name, or use a stamp or sticker to personalize them yourself! Add additional text to thank the child for coming and to invite the family to come back. Suggested text would be “Look at how much fun you had at VBS!”, “Glad you came, we hope that you and your family will be back for more fun activities!” or include info on upcoming programs.

Sending VBS follow-up frames as a gift shows your appreciation for the child’s enrollment, and at the same time reaches out to the family. Photo keepsakes are often hung on a refrigerator door or propped up on a desk, and serve as a constant reminder of your church and how much fun they had.

Custom photo folders are available for 4″ x 6″ and 5″ x 7″ photographs. We offer both Photoshop and Illustrator templates that you can download and lay out your own art, or send us a JPG or PDF to work with.

If you are looking for a pre-designed folder or a different size, we have those too! Some of our pre-designed folders include both a Western theme and Hawaiian Luau theme. We print custom folders for customers everyday and are experts at what we do! Give us a call to talk about creating cardboard or paper picture frames for your VBS or other church event.

Leave a Comment

How to Sell Your Nature Photography

Make money doing what you love by selling greeting cards of your photography.

Taking photos of nature and wildlife is a passion for many lovers of the great outdoors. Nature photographers spend hours outside at parks composing beautifully proportioned images of landscapes or the vivid and crisply detailed macro shot of a single flower. Some are fortunate enough to work for National Geographic or have thriving careers in the photography industry. For many others photography is a hobby. How do you take your hobby to the next level and make an income stream from it? An easy way to get started is by selling photo cards. It’s easier than you think, and we’ll show you how.

Photo Frame Cards for Nature Photography
Examples of nature photo cards. Blank greeting cards with a “picture frame” style front cover make it easy to insert your own photographs.

How To Make Nature Photo Cards

  • Select Your Best Photos & Make Prints – Take inventory of your photo collection and narrow it down to just a few of your strongest images. Make prints (usually 4″ x 6″) of these photos.
  • Assemble The Cards – With pocket-style photo insert cards, the front cover has a window opening to slide your photo in. This makes it easy to create instant photo greeting cards, and if you change your mind, you can remove the photo without damaging the image or card.
  • Add Your Personal Touch – Don’t forget to include your name, web address, and the title of your photo and location. Some photographers like to handwrite this on the window border or back of the card, some create printed labels to stick on the back, while others choose to have us foil stamp their cards for a truly professional look.
  • Consider Product Packaging – While not necessary, it is a good idea to insert your cards into a clear cellophane sleeve to protect it from fingerprints and moisture.

Where To Sell Your Nature Photo Cards

  • Parks & Forests – A great place to sell photo cards is within gift shops at parks and tourist areas. Many larger parks and wildlife areas have gift shops on site to sell souvenir pins, walking stick medallions, iron-on patches, ornaments, commemorative pins, and other souvenir items. Greeting cards of photographs taken at the park are the perfect compliment to these other items! Visitors love to take home visual reminders of places they’ve been.
  • Local History Museums – An often overlooked place is your local history museum. People visit museums to learn more about specific regions, so selling cards featuring photos of that area is a natural fit.
  • Tourist Areas – There is great opportunity to sell your photographs to tourists visiting your area. Take photos of the natural surroundings in town, perhaps even expand into local architecture & landmark photography. We’ve seen photo cards at coffee houses, fudge shops, ice cream parlors, flower shops, apple and pumpkin farms, and general gift shops. Photo cards also do great when merchandised at the front counter of locally owned restaurants that require you to pay at the cash register.
  • Farmer’s Markets – Setting up a booth in a farmer’s market is a great way to meet new people, sell your cards and get fresh air all at the same time. If running your own booth is too much work or money, see if another vendor would be willing to partner with you. For instance, selling cards at a booth that also sells fresh cut flowers or handmade gifts is a smart idea.
  • Art Fairs – If you are already selling larger prints, why not offer some smaller gifts as well? Your photo cards are at a price point that most art fair goers will gladly pay for. Be sure to include your studio logo and website info to lead them back to your online shop for your larger prints.
  • Food Co-ops – While it might seem an unlikely place, it’s worth checking into your local food cooperative. While some are strictly member-only, stores that are open to the public often sell work from local artists and photographers.
  • Etsy.comEtsy offers photographers a place to easily sell their photo cards and reach a wide audience. Try setting up your own Etsy shop and promote it with your blog, website, or Facebook page.

Other Tips

  • Display Your Goods – For offline (in-store) sales, in most cases you’ll be responsible for your own card display. This can be as simple as a basket filled with your cards or a wire greeting card display rack.
  • Welcome & Inform With Signage – Try creating a sign with the name of your photography business, price and a short bio. Make it personable by including a photo of yourself. Any little bit of information can help make a connection between you & the customer. If selling to a local market or if your work has been acknowledged, make that a selling point. Example: “Martha Williamson – Award Winning Local Photographer”
  • Take Photos of Your Cards – For selling online, you’ll need crisp and attractive photos of your cards. Set aside an afternoon to do a product photo shoot. Optimize your images in Photoshop using the “Save for web” feature to create quick-loading optimized images.
  • Determine Your Selling Price – Do other photographers in your area also sell cards? Do some research and find out what they are charging and price yours accordingly. Generally speaking, you can easily sell cards in most markets at a price point between $4-$6 per card. Buying your insert frame cards and prints in bulk can help cut costs and keep more money in your pocket.
  • Think Seasonal – In most parts of the world, nature changes with each season. Varying your photo card selection by season will keep your work fresh and current. Don’t forget the time of year people send the most cards – Christmas! Create seasonal winter and holiday theme cards and make these available starting in early November.
  • Be Patient & Positive – Like with any new adventure, results can take time. Don’t become frustrated if your cards don’t sell right away, give it time. If your cards still are not selling, evaluate your photo choices, selling location and marketing efforts. Make adjustments and keep a positive attitude!

Selling photo art greeting cards is a great way to make extra money, express your creativity and gain exposure of your photography.

Related: Don’t forget that June 15th is Nature Photography Day!

Do you have any photo card selling tips or ideas? Feel free to share your experience in the comments below!


Promotional Calendars Are Still Relevant Today

A product that has stood the test of time, calendars are proven to be great marketing giveaway items for your business.

Chances are you’ve seen and used an advertising calendar. Perhaps you’ve received one in the mail from your insurance agent, hair stylist or mechanic. Maybe you’ve picked one up on the counter of your dentist’s office or florist or maybe you are one of the savvy businesses that already use promotional calendars as part of your marketing toolkit. Either way, you are probably familiar with this long-standing form of advertising.

Promotional Wall Calendars
Now & Then: A 1973 promotional wall calendar (on right) next to a 2011 calendar. Not much as changed over the years, proving calendars are and always will be a classic tool in your business marketing.

Often called promo calendars, ad calendars are excellent promotional giveaways that have stood the test of time. Unlike other forms of advertising, calendars provide a practical and personal way to connect with customers. Giveaways like stress balls, magnets, and frisbees seldom get used, but calendars are used on a daily basis. What does this mean for your business? It means that your name is in front of your customer 365 days a year. What other form of advertising can do that?

Calendars are used in frequent use areas of the home and office, most likely on or near a computer desk where people spend most of their days. Put your logo where your customer will see it daily, on a calendar!

The great thing about calendars is that they can be used by any type of business and it’s easy and affordable. Start the new year off on the right foot with your customers with advertising wall calendars and watch your business grow.

Leave a Comment